Diamonds: Watches, Diamond Engagement Rings, and Fine Jewelry at Diamond.com Diamond.com is the culmination of an exciting story that began in 1999 when a group of investors acquired a majority interest in DiamondDepot.com, Inc., an online jewelry retailer co-founded by Neeraj Gupta and Sachin Gupta. Mr. Gupta and his family continue to be significant shareholders in Diamond.com's parent company, Odimo Incorporated. Mr. Gupta is also a member of the Board of Directors. Our story continued to evolve through 2000 as we changed our name to Odimo.com and, finally, to Diamond.com. Later that same year we set up our toll free 1-888-DIAMOND number and re-launched our new, enhanced website--allowing us to better assist online customers in entering the glamorous world of diamonds. Our business philosophy is simple: offer customers extraordinary values on the largest inventory of certified diamonds in the world, along with an exceptional selection of fine jewelry and brand name watches--all with the privacy, security and convenience of online shopping.
Diamonds: Watches, Diamond Engagement Rings, and Fine Jewelry at Diamond.com Diamond.com is the culmination of an exciting story that began in 1999 when a group of investors acquired a majority interest in DiamondDepot.com, Inc., an online jewelry retailer co-founded by Neeraj Gupta and Sachin Gupta. Mr. Gupta and his family continue to be significant shareholders in Diamond.com's parent company, Odimo Incorporated. Mr. Gupta is also a member of the Board of Directors. Our story continued to evolve through 2000 as we changed our name to Odimo.com and, finally, to Diamond.com. Later that same year we set up our toll free 1-888-DIAMOND number and re-launched our new, enhanced website--allowing us to better assist online customers in entering the glamorous world of diamonds. Our business philosophy is simple: offer customers extraordinary values on the largest inventory of certified diamonds in the world, along with an exceptional selection of fine jewelry and brand name watches--all with the privacy, security and convenience of online shopping. 
